How Parkinson’s Law will help you write your email content faster

To get something done requires far less time than you think.

Sounds weird, doesn’t it?

If you want to increase your productivity a little bit, simply use Parkinson’s Law.

It states: The amount of work expands to fill the time available for its completion.

If you have 3 hours to complete your welcome email sequence, it will take you the whole 3 hours to finish it. If you have two weeks to map out your email marketing calendar, it will take you the whole two weeks.

Challenge yourself!

Give yourself a deadline and cut the time into half. If you’ve set 3 hours to write an email, try one and a half. If you take two weeks to map out your email marketing calendar, try doing it in one week.

Parkinson’s Law quickly explains why many top performers get so much done in a short amount of time while others lag behind.
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