If you’re an online store owner you’d probably like it if I had a pretty powerful method for you… To get more sales? A better conversion rate? More loyal customers and repeat purchases? Wouldn’t you? I imagine you’re nodding your…
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How To Reduce The Complexity In Your Ecommerce Biz
Ask any successful ecommerce entrepreneur what has been the #1 KEY to speed up their success, and they’ll almost definitely tell you the same thing: Reduce the complexity! You probably know that… But where do you start? And how do you know you’ve…
How to repair your biggest conversion funnel leak?
If you’ve got leaks at the top of your conversion funnel it almost always means you’re not targeting the right people and probably your message isn’t relevant. But if you have leaks at the bottom of your conversion funnel, you’ve…
Want a profit boost? Focus on customers that are already there
There can be so many reasons why customers are not returning back to your online store. In fact 80% to 90% will never come back. If you don’t retain your past customers, you need to constantly fight for new ones.…
Become more efficient: Segment your audience!
There’s no easier way to increase your email marketing efforts than with segmentation. 1) It’ll help you save time and money. 2) It allows you to learn about your customers. 3) You’ll gain a better understanding of your customer’s needs…
The intriguing psychology of lead nurturing campaigns
You’ll get a “Yes, I’ll buy your product” much faster if you integrate these two psychological principles within your email marketing. The Mere-Exposure effect This is a psychological phenomenon by which people will favor something that’s familiar to them over…